Overview

Get going. Optimise your career prospects.

Practical skills are needed in the business world. Swiss Marketing offers a springboard for intelligent individuals with proven practical experience. People who have successfully completed apprenticeships and gained a certificate of competence can enhance their skills in the higher vocational training system. The strength of higher vocational training is that it is influenced and guided by business to a considerable extent via renowned organisations from the working world – for example Swiss Marketing. This means that business proximity is optimally guaranteed. Two different paths in the area of higher vocational training can be chosen at Swiss Marketing. 

Our offers.

First step: MarKom entrance examination.
This is the slip road leading to the further education highway and is the standard entrance examination for courses in the areas of marketing, sales, communication and public relations.

Second step: Vocational examinations that lead to qualification as a marketing specialist or a sales specialist with a federal certificate.
Final step: Higher professional examinations that position you at the very top as a sales manager or a marketing manager with a federal diploma.

The higher technical college (HF) path

Anyone looking for a longer course that combines marketing, business management and leadership knowledge from the very start can prepare for a “HF marketing manager diploma” (federally recognised). Find out more here

Vocational and Higher Professional Examination Conference established

The organisations in charge of vocational and higher professional examinations come together.

By establishing the Vocational and Higher Professional Examination Conference, their aim is to strengthen vocational training as a key advantage for Switzerland.   Vocational and higher professional examinations lead to highly qualified, high-performance individuals with practical skills.