Conference of Swiss Marketing Vaud: How to Disrupt a 150-Year-Old Swiss Company in a Digital World
Wednesday 01. June 2016
Can a 150-year-old Swiss company act like a start-up, especially in a context of market transformation and surrounded by digitally-powered disruption?
This is a question that the Nestlé global head of digital and social media, Pete Blackshaw, ponders every day.
President Bill Clinton speaks at Swiss Marketing & IMD event
Tuesday 22. May 2012
President Bill Clinton delivered the keynote speech at the Inspire for Excellence conference co-organised by Swiss Marketing and IMD on May 20.